Sony is the undoubtedly biggest smart TV Brand and their Sony Bravia models are the most popular among all other variants and brands in India. The picture quality and true 4K visuals are perfect for a home theatre experience. Let's explore the pricing, bank offers, No Cost EMI options and more from two of the leading e-commerce giants Amazon and Flipkart as the Great Indian Festival sale is coming and Big Billion Days sale dates are out which is coming from 9th October. Find out which platforms offer the best deals and discounts on the best selling smart TV brand in India below.
Amazon Vs Flipkart: Discount Battle for Sony Bravia Smart TVs
Check out which leading E-commerce platform from Amazon and Flipkart has the best deals on these Sony Bravia TVs below. From discount percentage to No Cost EMI options, and more. Let's break it down.
|
Sony TV Models |
EMI Option on Amazon |
EMI Option on Flipkart |
Bank Offer on Amazon |
Bank Offer on Flipkart |
|
EMI starts at ₹4,148 |
EMI starts at ₹39,356 for 3 months |
Upto ₹10,183.12 EMI interest savings On Selected Credit Cards |
Up to 4000 Off on Selected Credit Cards |
|
|
EMI starts at ₹3,199 |
EMI starts at ₹29,088 for 3 months |
Upto ₹7,852.88 EMI interest savings on select Credit Cards |
Up to 4000 Off on Selected Credit Cards |
|
|
EMI starts at ₹2,338 |
EMI starts at ₹7,110 for 9 months |
Get 5% back with Amazon Pay ICICI Bank credit card for Prime members. |
Up to 4950 Off on Selected Credit Cards |
|
|
EMI starts at ₹1,793 |
EMI starts at ₹17,109 for 3 months |
Upto ₹3,431.83 EMI interest savings on select Credit Cards |
Up to 2,500 Off on Selected Credit Cards |
|
|
EMI starts at ₹1,019 |
EMI starts at ₹9,549 for 3 months |
Get 5% back with Amazon Pay ICICI Bank credit card for Prime members. |
Up to 1395 Off on Selected Credit Cards |
Note: The Discount and deals may change as per availability and the E-commerce platforms.
Decoding E-Commerce Sales: When is the Best Time to Buy a Sony Bravia?
The absolute best time to buy a Sony Bravia TV in India is during the annual mega e-commerce sales like Amazon’s Great Indian Festival and Flipkart’s Big Billion Days. These are the biggest sale events on both of these platforms that bring exclusive deals and discounts for their customers during the festival time.
Why These Sales Wins
- Deep Price Cuts- Premium electronics like Sony Bravia see their lowest baseline prices of the year, often slashed by 20% to 35%.
- Bank & Card Offers- Additional 10% instant discounts via partner banks (such as SBI on Amazon, or Axis and ICICI on Flipkart) compound your savings.
- Exchange & EMI Perks- Generous old-TV exchange values and no-cost EMI options (up to 24 months) make high-end OLED or 4K models much easier to budget.
- Extended Warranties- Brands frequently bundle official extended warranties or installation perks exclusively during this festive window.
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1.Sony 164 cm (65 inches) BRAVIA 3II Ultra HD Smart LED Google TV K-65XR30M2
This Sony 65 inch TV K-65XR30M2 is an ultimate model that brings a perfect theatre-like vibe in your living room with a 4K display along with a 20 watt speaker and dolby atmos for surround sound. This model has been loaded with smart features like Google Gemini, Build in chromecast, Game menu, ALLM for gaming along with access to OTT platforms for unlimited entertainment at home. The powerful processor XR of this Sony Bravia TV brings better clarity along with contrast and motion for lifelike scenes. This Google TV has been designed for gaming with quick connectivity to PS5 and loaded with other multiple connectivity options like WIFI, Bluetooth, HDMI, USB, and more. A powerful model from a reputed brand ensure full on entertainment in your living room whether your are streaming live matches for watching BigBoss seasons 20, and more.
Why Have We Picked This Model?
For the ultimate Home theatre and gaming experience, this Sony smart TV with 65 inch screen is perfect that has ALLM, easy access to PS5, along with billions of colors and better lifelike experience.
- Price on Amazon
MRP:₹1,80,000 Discount:38% Current Price: ₹1,17,990 (Price as on 20th September 2026)
- Price on Flipkart
MRP:₹1,89,000 Discount:39% Current Price: ₹1,14,990 (Price as on 20th September 2026)
Specifications
- Screen Size: 65 Inches
- Brand: Sony
- Display Technology: LED
- Resolution: 4K
- Refresh Rate: 120 Hz
- Aspect Ratio: 16:9
- Product Dimensions: 7D x 144.7W x 84.1H Centimeters
- Model Number: K-65XR30M2
- ASIN: B0GY486J25
- Speaker Maximum Output Power: 20 Watts
- Voltage: 240 Volts
Pros
- Enjoy the balanced Acoustics with wireless streaming.
- Built in Mic and AI assistant.
Cons
- Not an ideal pick for small spaces.
2. Sony 139 cm (55 inches) BRAVIA 3II Ultra HD Smart LED Google TV K-55XR30M2
This Sony Bravia 55 inch TV model K-55XR30M2 is a perfect combination of strong performance and ideal size for mid to large living room and Sony, the brand which has been known for their brilliant features. This Google TV has Google Gemini, Chromecast built in, Game Menu, along with access to OTT platforms for unlimited entertainment. The 20 watts sound output with X-balanced speakers and Dolby atmos makes it good options for your home entertainment. The multiple connectivity options like 4 HDMI, 2 USB, WIFI, Bluetooth ensure easy for you to connect, play, watch, and enjoy. The 4K visuals are truly amazing with lifelike colors and Game mode allows easy and quick access to PS5. The ALLM in this 55 smart TV ensures faster and no lagging issues in high end gaming. Now you can get access to one of the largest pure streams with superior detail and clarity.
Why Have We Choose This Model?
Customers on Amazon have called this model the best in 55 inch screen size that has great picture quality and amazing sound which exceeds their expectations. If price is not the concern that this Sony Bravia TV is the real deal.
- Price on Amazon
MRP:₹1,49,000 Discount:39% Current Price: ₹90,990 (Price as on 20th September 2026)
- Price on Flipkart
MRP:₹1,49,000 Discount:43% Current Price: ₹84,990 (Price as on 20th September 2026)
Specifications
- Screen Size: 55 Inches
- Brand: Sony
- Display Technology: LED
- Resolution: 4K
- Refresh Rate: 120 Hz
- Aspect Ratio: 16:9
- Product Dimensions: 7D x 122.5W x 71.7H Centimeters
- Model Number: K-55XR30M2
- Speaker Maximum Output Power: 20 Watts
- Voltage: 240 Volts
Pros
- XR Powerful processor for fast motions.
- Dolby Vision for enhanced brightness.
Cons
- The Sound quality is Average.
3. Sony 126 cm (50 inches) BRAVIA 2M2 Series 4K Ultra HD Smart LED Google TV K-50S22M2
The 50 inch Smart TV from Sony Bravia is affordable as compared to 65 and 55 inch models that have 4K visuals with Live Color, Motionflow XR200 and HDR10 for lifelike visuals. The 20 watts sound output with Dolby Audio along with Open Baffle speaker brings the good ambience for movies, series, sports, and for gaming in 2026. The model has been loaded with Google Assistant, Google Cast, Game Menu, Access to OTT, along with Alexa. This smart TV has 60 Hz refresh rate which is decent for basic gaming. The Sony X1 4K processor helps to upgrade the colors, contrast, and more refined picture with better entertainment. This Sony Bravia smart TV has multiple connectivity options for easy access to PS5, gaming consoles, setup boxes, and more. This model also works with Alexa for easy controlling, The Kids care mode has been designed for kids which has been loved by parents.
Why Have We Choose This Model?
The on time installation and great 4K visuals and top notch sound makes this model good which has been appreciated by the users on Amazon. This 50 inch TV is an ideal upgrade for mid to large spaces.
- Price on Amazon
MRP:₹72,900 Discount:9% Current Price: ₹66,490 (Price as on 20th September 2026)
- Price on Flipkart
MRP:₹72,900 Discount:9% Current Price: ₹64,990 (Price as on 20th September 2026)
Specifications
- Screen Size: 50 Inches
- Brand: Sony
- Display Technology: LED
- Resolution: 4K
- Refresh Rate: 60 Hz
- Aspect Ratio: 16:9
- Product Dimensions: 8D x 111.1W x 65.5H Centimeters
- Model Number: K-50S22M2
- Voltage: 240 Volts
Pros
- ALLM and HLG bring better gaming experience.
- DTS Surround sound.
Cons
- None as of now.
4. Sony 108 cm (43 inches) BRAVIA 2M2 Series 4K Ultra HD Smart LED Google TV K-43S22BM2
This Sony 43 inch 4K TV is a smart upgrade for medium to small spaces that has 4 HDMI, 2 USB, along with WIFI and bluetooth connectivity. The 20 watts sound with open baffle speakers makes it ideal for binge watching and sports lovers. This Google TV has been loaded with smart features like Google Assistant, Game Menu, ALLM, access to OTT platforms like Netflix, JioHotstar, and more. This display of this Sony smart TV has Live Color and MotionflowX100 for fast motion and smooth performance throughout the year. The powerful X1 Sony processor brings sharper contrast and refines picture quality with the help of AI technology. The Kids mode of this model is ideal for setting timers and bedtimes along with choosing the right apps for your kid.
Why Have We Choose This Model?
Customers praise the TV's picture quality, with one noting its crisp 4K videos, and appreciate its vibrant colors and good value for money. The sound quality receives positive feedback, with one customer mentioning the Dolby theater vibe, and customers find the installation and service satisfactory.
- Price on Amazon
MRP:₹59,900 Discount:15% Current Price: ₹50,990 (Price as on 20th September 2026)
- Price on Flipkart
MRP:₹59,990 Discount:15% Current Price: ₹49,990 (Price as on 20th September 2026)
Specifications
- Screen Size: 43 Inches
- Brand: Sony
- Display Technology: LED
- Resolution: 4K
- Refresh Rate: 60 Hz
- Aspect Ratio: 16:9
- Product Dimensions: 7.9D x 95.8W x 57H Centimeters
- Model Number: K-43S22BM2
- Voltage: 240 Volts
Pros
- Enjoy more dynamic listening with a clear phase.
- Works with Alexa.
Cons
- Not ideal for large rooms.
5. Sony BRAVIA 80 cm (32 inches) HD Ready Smart LED Google TV KD-32W835 (Black)
This 32 inch Smart TV from Sony Bravia is a great fit for small rooms, is built to provide you with an immersive picture experience with the help of Sony's X, Reality PRO, which not only upscales but also enhances each pixel for stunning details. Being based on the highly intuitive Google TV platform, it allows you one, tap access to all the streaming services that you love such as Netflix, Prime Video, Disney+ Hotstar, and more which are perfectly organized just for you. With Google Assistant voice control, you will hardly ever struggle with the navigation. Motionflow XR 100 is your guarantee of blur, free scenes, and you will be able to connect all your gadgets without any hassle through multiple HDMI and USB ports. The thin bezel design of this TV allows the viewer to fully concentrate on the fantastic picture. Sony 32 inch TV is a perfect combination of practicality and ease of use.
Why Have We Choose This Model?
Customers praise the TV's excellent picture and sound quality, with one noting its superb video performance. The installation process is quick, and customers find it offers good value for money.
- Price on Amazon
MRP:₹34,900 Discount:15% Current Price: ₹27,990 (Price as on 20th September 2026)
- Price on Flipkart
MRP:₹34,999 Discount:20% Current Price: ₹27,900 (Price as on 20th September 2026)
Specifications
- Screen Size: 32 Inches
- Brand: Sony
- Display Technology: LED
- Resolution: 768p
- Refresh Rate: 60 Hz
- Aspect Ratio: 16:9
- Product Dimensions: 7.5D x 73W x 43.7H Centimeters
- Model Number: KD-32W835
- Voltage: 240 Volts
Pros
- X-Reality PRO engine provides the best upscaling for cable TV.
- Seamlessly supports Apple AirPlay 2 and HomeKit for iPhone/Mac integration.
Cons
- High price tag than competitors despite having lower resolution.